What We Do
Our Mission
To be the united voice of all fitness professionals in Arizona to keep our state healthier and fit.
Today’s Priorities
During the COVID19 crisis, the Arizona Fitness Alliance has had three primary objectives:
REOPENING - Partner with state and local officials to set and define safe, effective reopening standards and guidelines.
RELIEF - Seek federal and state aid and relief for the fitness industry, severely impacted by the COVID19 outbreak.
RECOVERY - Make it easy for all members of our community to join their local club, studio, or gym by advocating for membership dues as an approved pre-tax health benefit.
The Arizona Fitness Alliance is the united voice of Arizona’s fitness industry – health clubs, boutiques, studios, fitness professionals, manufactures and suppliers, and even members.
The fitness industry is critical to the health and wellness of Arizona and the Alliance supports and advocates for:
People: Millions of Arizona members motivated to live a healthy and fit lifestyle
Business Owners: Over 500 fitness clubs, boutiques, and studios operating in Arizona
Employees: Over 25,000 passionate fitness professionals employed in the Arizona fitness industry, dedicated to helping our communities live healthy and fit
Economic Growth: Fitness contributes millions of dollars in annual revenue in Arizona
Most importantly, together we deliver long term health benefits to keep our state healthy.
Our industry plays a crucial role in preventing chronic diseases which account for 86 per cent of health care costs.